Plants in the garden and growing
Creating the right feel
Custom modular furniture was designed according to staff and shopper requirements in China. The designs convey a 'fresh from the kiln' emotion while keeping the brand image on point.
Go with the flow
As the Shop forms a key touchpoint for customers and revenue generator for the hotel, it was essential to provide a seamless experience throughout the space. Best retail practices were utilized, with customization for immersive zones , convenient mobile cashiers and packing areas.
Get in the zone
The zoned layout is conveyed through custom furniture, flooring and lighting for each segment. This allows the clients to experience the range of ceramics in a realistic environment and assist in making informed purchasing decisions.
Playing with food, tables, and settings
Each time period installation has true-to-era ceramics and commonly used objects (e.g. Game Boy in the 90s, Game Boy Advance in early 2000s) permanently installed to minimize breakage, but never a guarantee.
Can touch this, can't touch this!
Multi-sensory interactive zones are included, with artist-in-residence studios and workshop rooms for museum visitors to get a first-hand look and feel for making ceramics.
A new and customized form
State of the art SLA 3D printers can create new details and forms for soles that were impossible to create previously. Advanced robotics create other components at high accuracy and speed.
Old and New-School
These digital methods are integrated with traditional methods, such as CNC cutting of sneaker fabrics
Testing, testing, 1, 2, 3
New testing methods are also developed, to push the new forms to extreme limits, to ensure they perform better than a conventional sneaker
It starts upon check-in
Customized room card sleeve makes for a great cardholder and stores your favourite locations as souvenirs.
Every aspect of the concierge system was redesigned to get the right experience.
When all cards are dealt
Card replacement templates were created, allowing for easy maintenance by staff using desktop printers, basic software and stationery
Marketing for Change
Encouraging play, experimentation and risk-taking through a familiar medium
Lego in various forms
Digital, print, environmental builds were created, with activation events to draw in participants throughout the company
No kiwis were harmed in this production, just eaten
Fitness-based elements were incorporated in every station, to convey the active lifestyle that Zespri embodies. Visitors could blend their own kiwi smoothies via the bicycle blenders.
Pietro Ruffo for Venice Biennale 2011
Everyday I'm Bullriding
The digital pen is mightiest
Digital matte painting